Koby Amedume

About

Koby Amedume is an international marketing and enterprise growth leader with over two decades of experience driving demand generation, account-based marketing, and revenue transformation across EMEA, North America, and APAC. He has led global enterprise marketing functions, built high-performing demand engines, and partnered closely with executive leadership to accelerate pipeline growth and commercial impact.

His expertise spans enterprise go-to-market design, marketing-sourced revenue acceleration, digital demand strategy, and strategic account engagement. Koby is particularly focused on aligning marketing, sales, and product to create scalable, insight-led growth frameworks that convert strategic intent into measurable outcomes.

In his role as Executive Fellow, Koby will contribute through thought leadership and strategic dialogue on modern GTM architecture, enterprise demand generation, and the evolving role of marketing as a growth driver within global organisations. His perspective bridges strategy and execution, ensuring that ambition translates into accountable results.